Radio can be an effective means of reaching a vast and demographic specific audience, if you choose your outlets wisely. With over 15,000 radio stations in the United States alone, it can be overwhelming trying to pinpoint the most effective radio outlet(s) for your product/service. RMB Agency, Inc. has established relationships with thousands of radio stations not only in the U.S. but across the globe. Whether it be through spots, paid programming time, or even hosting your own radio show, we have a proven track record in all radio venues. From copywriting, to producing and finally placement, we offer a turnkey alternative to your radio advertising campaign.
WHY RADIO?
- There is an estimated $18.2 billion in revenue generated annually in the U.S. through radio broadcasting.
- AM/FM radio reaches over 85% of the U.S. population.
- Over $15 billion is spent annually on radio advertising in the U.S. with over $35 billion being spent on radio advertising globally.
- Radio offers diversity, a targeted demographic and is a cost effective means of delivering your message to the masses.
WHY RMB?
- Our long term relationships with thousands of radio stations.
- Our 40+ years of combined experience in media strategy and implementation.
- Our available data on competitor buying trends.
- Our expertise in niche radio branding: Spots, vignettes, as well as personality and product branding and sales through the launch of your own radio program.